Childhood Vaccination A Deadly Misunderstanding

Childhood Vaccination: A Deadly Misunderstanding? In the year 1998, Dr. Andrew Wakefield published a scientific article that would eventually weaken the human species in both Europe and the United States and sow distrust in the idea of getting children properly vaccinated (Kolodziejski). In his article, Dr. Wakefield falsely claimed that the measles, mumps, and rubella (MMR) vaccine could be linked to the development of autism spectrum disorders (ASD) (Kolodziejski). Unfortunately, even though Dr. Wakefield’s study was discredited the â€Å"damage was already done† (McLeod 8). The article caused a decline of vaccinations of children by their parents for fear of unintentionally inflicting ASD upon them. Years later, Celebrities Jenny McCarthy and Jim Carrey also reinforced his ideas reflected in the article in the United States that caused a similar effect as well (McLeod 8). It is not surprising that outbreaks of diseases that were previously regulated by vaccinations b egan to occur once again following these events. It should be a requirement for children to get vaccinated because it saves the lives of children, it is safe, it benefits more than just the child and it is still a necessary precaution. Some people might argue that vaccines contain harmful ingredients like thimerosal, aluminum, and formaldehyde that are not worth putting into a person’s body. Many also believe that vaccines cause autism in children and that vaccines are unnatural or not worth getting for certainShow MoreRelatedChildhood Vaccination : A Deadly Misunderstanding?1856 Words   |  8 PagesChildhood Vaccination: A Deadly Misunderstanding? In the year 1998, Dr. Andrew Wakefield published a scientific article that would eventually weaken the human species in both Europe and the United States and sow distrust in the idea of getting children properly vaccinated (Kolodziejski). In his article, Dr. Wakefield falsely claimed that the measles, mumps, and rubella (MMR) vaccine could be connected with the development of autism spectrum disorders (ASD) (Kolodziejski). Unfortunately, even thoughRead MoreParents Fears Of Immunization For Their Children Essay1341 Words   |  6 Pageseducated on the vaccines a lot of parents fear the vaccines more than the children fear being poke with a needle. As a healthcare professional when you educate parents on vaccinations it is your responsibility to listen to parents’ fears, concerns, and beliefs about vaccinating their children. The most common misunderstanding comes from websites that are not accredited, blogs, and other unsubstantiated accounts from other parents. Some parents who chose not to vaccinate believe that it will harmRead MoreShould Children Save Their Lives?2586 Words   |  11 Pagesof the vaccinations available one would think this would be an uncommon occurrence, unfortunately it isn t as uncommon as it should be. There are many reasons people don t vaccinate their children. Some people believe it can cause autism or physical complications, others don t vaccinate their children because of religious beliefs, and some believe that the vaccinations hold no real purpose and will do nothing for children. There is a staggering amount of research supporting vaccinations and moreRead MoreThe Prevention of Nosocomi al Infections2337 Words   |  9 Pagestaken in preventing the transmission of nosocomial infections is the responsibility of all healthcare personnel. Infection control teams must be established to allow everyone involved in the delivery of healthcare to work together in preventing these deadly pathogenic infections in the vulnerable healthcare environment. Evidently, there is a broad spectrum of nosocomial viruses ranging from blood-borne viruses to enteric and respiratory pathogens (Sidler et al., 2012). This can be seen in the leadingRead MoreEssay on Unit 9 - Health and Social Care9042 Words   |  37 Pagesdamage than other forms of the disease.’ Neonatal meningitis is another example and affects mostly newborn babies and is ‘caused by Group B streptococcus bacteria, commonly found in the intestines.’ Finally Staphylococcal meningitis is a rare, but deadly form caused by staphylococcus bacteria. ‘It usually develops as a complication of a diagnostic or surgical procedure.’ (Source -http://www.ehealthmd.com/library/meningitis/mg_causes.html) The second kind of meningitis is viral meningitis.  This typeRead MoreLogical Reasoning189930 Words   |  760 Pagesit when it cools. You now owe it to Juanita and Emilio to give them the reasons behind your decision. Your first reason, let’s say, is that you discounted Emilios remark that if the stream were poisonous then everything in it would look dead. Deadly things can be alive and look healthy. You mention salmonella on delicious turkey burgers. You are certain that there are microbes that harm humans but do not harm plants and fish; you mention to Juanita and Emilio that crabgrass and catfish doRead MoreProject Mgmt296381 Words   |  1186 Pagesreturn on investment (ROI), a 50-50 chance the ROI will be 18 percent, and a 20 percent chance that the ROI will be 24 percent. FILM PROPOSALS PROJECT PROPOSAL 1: MY LIFE WITH DALAI LAMA An animated, biographical account of the Dalai Lama’s childhood in Tibet based on the popular children’s book Tales from Nepal. The Lama’s life is told through 58 Chapter 2 Organization Strategy and Project Selection the eyes of â€Å"Guoda,† a field snake, and other local animals who befriend the Dalai and

Important Types Of Business Processes †MyAssignmenthelp.com

Question: Discuss about the Important Types Of Business Processes. Answer: Introduction Business process is a group of linked tasks that find their end in the conveyance of a service or product to the customers or clients. Further it has also been explained as a set of activities and tasks which once finished will achieve a companys goal. However, its processes must explain the inputs and its single outputs clearly. These inputs will thus, get build up with all the elements that contributes to the added value either directly or indirectly of a specific service or product. Therefore, these elements can be classified into management, operational and supporting processes of business. Business processes is however important in an organization as it helps in higher productivity, expand revenue. It also helps in lowering the expenditures, have a strong managerial control. Business process authorizes the company to respond to their customers and the requirements of the markets in a much faster way than the opposition. The most important part that it plays in any organization i s that it improves the consistency and constraint outcome in a better service to the customers (Rosemann and vom Brocke 2015). There are three important types of business processes which are primary or essential process, support process andmanagement process (Becker, Kugeler and Rosemann 2013).The very first one which is the primary or essential process is the most crucial one. In this process there is a direct communication with the customers and thus, they are provided value directly. However, it always contemplates the value chain as a whole. It further helps in outstretching and outshines the standards of the organization. Then, is the support process which has been established formally for supporting the already mentioned primary processes. Support process however has no contact with the customers so it cannot supply any value to the customers instantly. Lastly, themanagement process which has been formally established to any organization to collaborate the activities of the primary and secondary business processes. However it helps in measuring, monitoring and controlling the processes in an organizati on and like support processes it also does not allocate value directly to the customers. This report describes how ERP software can be used in bus transportation, its advantages and disadvantages and how it can be used in the security purposes in the bus transportation industry. Develop business requirements Business requirements are frequently listed in a Business Requirement Document or BRD. The importance in BRD is given on what is needed rather than in what ways it can be achieved. Thus, this is normally delegated to a System Requirements Specification or document or different variations like the Functional Specification Document. However, for a bus transportation industry the basic business requirements will be of strong reputation that must be supplied by two honorable references. Then, the requirement is to be fit and positive for the motive of accreditation. There must be necessary process knowledge and level of capability to manage a bus service. The business further requires financial viable so that it can manage the bus transportation service and the level of capability to run a bus transportation service. Further, they must have an access to sufficient maintenance opportunities for the vehicles along with an appropriate written approval from the local council. However, on the other hand the important software requirements in the buses must be driver online portals, VMS electronic job card and Driver walk-round check mobile app (Daniels and Mulley 2013). The first and foremost is the Driver online Portal which is very much useful for the coach manager reservation and contract booking system. This helps the driver to securely log in to an instinctive desktop and websites that are mobile friendly from where they can easily look into an online dairy record of the bookings they have assigned to (Boyd and Boost3 2013) . However this can help enormously as just a click on the bookings will give the total details of the tickets that are generated. Drivers can also get advantages from this like they can print their own work tickets straightaway from this website or can easily download it. Clients can also verify their bookings from the website and can also pay online from their desktop or mobiles. The next software requirement is VMS electronic job card this will help in saving papers and keeping all the original documents in the electronic job card (Hommes and Holmner 2013). Lastly, the Driver walk-around check mobile app it has numerous be nefits because of its improvements that is available to the Apple and Android mobile users in their devices. It highly helps in the driver and manager conveyance where the driver can let everyone know through this app if any crisis occurs like an accident or a service request and so the connection with the drivers are maintained. Determine the systems requirements When a software and hardware is obtained for any computer the thing that should be kept in mind is that whether it will support the requirements of the system that is the computer. However, there are few necessitate specifications that the computers must possess in order to be able to use any software or hardware. Thus, if the requirements are not met then there is no possibility to run the software. Moreover, it is equally important for the hardware devices to get a system requirement check before installing any software. ITS or the intelligent transportation systems is very important for the public transports as it is a holistic answer for themanagement of well organized transportation. This system helps in changing the desires and understands the particular requirements of the section. It further helps in the fleet operators to supply better experience to the passengers travelling and enhance the effectiveness of the fleet operator. The next is the intelligent transportation real- time system. This has been designed for application in the rural or compact urban providers of paratransit transportations. It is helpful to the passengers as it imparts them the capability to schedule a demand or acknowledgment to the bus trip to an appointed location or activity. Thus, the passenger to schedule any trip can contact the dispatch centre (Camacho, Foth and Rakotonirainy 2013). Software and Vendor selection Public transport for example bus requires a well-formulated technology to take care of their database and security breech. This is because manual formulation of data leads to a lot of confusion and complications in the business. Data are the most important part of an enterprise and it is through a proper database company can analyse its revenue, cost and profit. The software that can be implemented in the bus transport system is the Enterprise Resource Planning (ERP) system in all its operation. ERP is a type of business processes software that can be used in the management of the business processes. It assists the processes of the business in which it can integrate all the functions that is taking place in the back office as well as in the front office. The functions that are assisted by ERP are usually a technology or service related functions. However, to implement the software efficiently the organisation supplying bus services requires keeping a dedicated team that can help them organise the data and take future recommendations accordingly (Leon 2014). ERP software includes a number of modules such as distribution management, supply chain management, accuracy improvement, reduction of redundant task; manage pay roll activities and others. Thus, an Enterprise Resource Software will be useful for the bus transport as well to help them manage their daily data. The vendor from where the bus transport services can purchase the ERP software is Aquion. It is one of the best business and technology provider enterprise in Australia. It also offers network security along with its management solution to help the company. It is the best IT solution company the transport industry can get to protect their information and manage its business on a day-to-day basis. It has its business spread over three nits through it offers business solutions to the customer. The business involved in bus transport can avail the ERP software from this vendor for a comparatively less cost and lifetime free services (Koupaei and Movahedi 2014). Benefits of the implemented software Implementation of software like ERP in the bus transport services can help the business benefit is various ways. The software helps the business to manage both its external and internal resources in a great way. The internal resources are the staffs, materials and financial resources of the organisation. Whereas, the external resources are the customers, vendors and other influencing the demand of the transport system. The ERP software puts a positive effect on the bus transport business in two major activities such as the ticket generation activity and the payroll activities of the constructors, drivers and others. ERP will be used in the ticket generation activity in a bus transport system in which the software will be put in a machine in the gate. The passengers need to generate their own ticket in the gate before entering into the bus. This will help the company to keep a track on the number of passengers travelling daily, as the software will automatically capture the number of tickets generated. This will increase the security rate of the organisation and will not allow the conductors or the drivers to deceive the company in any way. It will also give a sense of security to the customer and help the company to improve its customer relationship management (CRM) (Lasisi et al. 2017). On the other hand, it helps the mangers of the business to manage the payroll activity of the workers in the company. This is because financial accounting is one of the core activity offered by the ERP system. The software will automatically generate the number of leaves, late coming and other activities of the business. Thus, the company will be able to get knowledge about the cost it is incurring on the staffs of the business and other activities and the revenue of the business from the number of tickets getting generated every day. Thus, ERP can be used in these two activities of a bus transport business, which will make their work much easy and save them from any kind of fa lsification done by the staffs of the business (Feldman et al. 2015). Efficiency of technology implementation Implementation of technology is a part of development strategy made by the company to help them grow in a positive way. Planning and implementing a technology has a lot of affect on the daily operation of the business. Similarly, implementation of ERP software in the bus transport services will have a lot of impact on its daily business and in its growth. The benefits that ERP will generate on the bus transport services are competition, efficiency, forecasting, cost savings, productivity, customer service and others. Competition is one such factor that is a concern for every business and its growth. Thus, ERP is a costly system that cannot be used by everyone and the usage of this software will put the bus business on top of other types of transport business. Efficiency can gained by using ERP because it makes the operation of the business easy and reduce the chances of insecurity caused in it. This makes the operation beneficial and less challenging for the business (Bindi 2016). Ot her benefit is cost saving as the business will not require many staffs to look after various activities and it can be done by the advance technology of ERP. Moreover, ERP also leads to increase in productivity and sales as customers can now generate their own ticket and the chances of the conductor to falsify the business are reduced. Customers gain a lot from this software, as they require cutting the ticket before boarding the bus. This saves them from any false charges asked by the customer for the same route. Lastly, the most important benefits for which the customer takes the ERP system is the security and the software helps the business to secure their data about the customers and its monthly finance. Thus, ERP has many benefits on the transport business in its both internal environment and external environment (Chofreh et al. 2014). Potential Security Risks ERP is the software that helps any organization to improve its business operations, which include accounting, human resources, customer relationship, order management and supply chain. This software applies for Human Resource Planning. Before using this software in the transport systems of Australia there are many problems faced by the transportation authority (Zeng et al. 2012). However, this software has been applied in the business operations of the transport systems such as managing payroll for the employees of the transport business and automatic ticket production. Payroll is the list of the transport corporations employees and the total amount of wages that are paid to them. Before applying this software on the transport organization, the payroll management would be done on paper. The payroll stuff would manage the calculation by maintaining records on paper (Laudon and Laudon 2016). There are high chances of making errors in this process. There are some potential risk factors involved in this manual process of payroll management. The process of the payroll could be slow and laborious, as it has been done manually and it demands heavy concentration that would be necessary for maintaining detailed information of the payroll sheet. There are high chances of making mistakes in this process as it is related to checking, processing, reviewing, correcting and authentication of the individual employees payroll information, which would be done manually. However, ERP decreases the chances of errors. Before applying ERP on automatic ticket production system, the conductor of the transport would collect it and maintain the information and the accounts of the ticket collection (Tirachini 2013). As the whole process is done manually, there are high chances of making errors in this process. There are chances of making errors in calculation while collecting the money for tickets. The calculation error could happen in case of delivering the remaining balance with the tickets. The conductor or the employee of the transport system who is managing the ticket collection method could even forget to ask for the ticket from the boarder, as he has to be very alert and aware while managing the process. He has to look at every detail in collecting the money for the tickets, maintaining a fare calculation and delivering the right amount of money while giving the tickets to the passengers. However, the risk factors could be removed or minimized with the help of the ERP software application on the ticket management system of the transport corporation. Guidelines for Removing the Security Risks The risk factors that are involved in manual payroll process and the ticket collection method of the transport systems could be removed by the application of the ERP software on the systems. Applying the ERP software helps to collect all the relevant data under one umbrella (White 2016). The software is useful for gathering important data, which are associated with the payroll system and the ticket collection method. Applying ERP on the payroll system of the transport corporation will help in minimizing the human errors related to the complicated payroll structure, increasing the operational efficiency by providing correct and authentic data at right time (Kanellou and Spathis 2013). It helps in managing the whole payroll system effectively and efficiently. The software assists the organizational system in handling the important official data, which are related to calculation and wages of the employees. However, important information, like attendance and leave record, that are tracked for calculation of the monthly wages of the employees, PF details, other tax records and related calculations, can be jotted down together and updated whenever needed with the help of this software (Karunarathna 2015). However, the transport corporation authority can view employees data in one location. ERP solution gathers all the details and tracks records and evidences of the employees, associated with their wage s, promotes pay-slips, calculates all the allowances and the deductions, determines salary adjustments, arrears and bonus, computes overtime, handles Gratuity and Provident Funds and supervises all types of MIS reports (Madapusi and D'Souza 2012). Applying ERP on the automatic ticket production system will help to remove the risk factors associated with it. It provides security and authenticity to the authority of the transport system. The automatic ticket generated system with ERP software will help in minimizing the false entry of the passengers on the transports who do not pay the fare for their journey (Mudiraj 2013). However, it would not allow any passenger without tickets. The calculation would be done properly with the help of this software. The authority can keep records of the number of passengers and the total estimation of the fares collected from the passengers. It will help in profit making for the transport authority. The ERP software would allow those passengers who would correctly pay for their tickets. Conclusion From the above analysis, it can be concluded that the bus transport is a public transport and requires better software to track the daily activity of the customers as well as the staffs. Thus, the business requires keeping better software for both their internal as well as external activity. Enterprise Resource Planning is one of the best software that the business can use to take care of all its resources and make their daily operations quick and easy. ERP will be mainly used in two important activities of the business such as generating ticket by the customer and assisting in payroll activity of the organisation. With the help of ERP, the customers will be able to generate their own ticket before boarding the bus. This reduces the chances of falsification by both the company and their staffs. The most important benefit of using ERP software is to increase the security of the business while maintaining its database. Security is a concern that might lead to various problems in a busi ness and this software will integrate all its data and secure it in a single place. This also reduces complications in the business process that was preset in the absence of the software. References Becker, J., Kugeler, M. and Rosemann, M. eds., 2013.Process management: a guide for the design of business processes. Springer Science Business Media. Bindi, M., 2016. A framework for implementing cloud based enterprise resource planning (ERP) in the transport business sector in Zimbabwe. Boyd, R.T. and Boost3, Llc, 2013.Systems and methods for an integrated online portal and marketplace for event-related items. U.S. Patent Application 13/897,985. Camacho, T.D., Foth, M. and Rakotonirainy, A., 2013. Pervasive technology and public transport: Opportunities beyond telematics.IEEE Pervasive Computing,12(1), pp.18-25. Chofreh, A.G., Goni, F.A., Shaharoun, A.M., Ismail, S. and Kleme, J.J., 2014. Sustainable enterprise resource planning: imperatives and research directions.Journal of Cleaner Production,71, pp.139-147. Daniels, R. and Mulley, C., 2013. Explaining walking distance to public transport: The dominance of public transport supply.Journal of Transport and Land Use,6(2), pp.5-20. Feldman, G., Shah, H., Chapman, C. and Amini, A., 2015, July. Enterprise Systems Upgrade Drivers: A Technological, Organisational and Environmental Perspective. InPACIS(p. 83). Hommes, E. and Holmner, M., 2013. Intelligent Transport Systems: privacy, security and societal considerations within the Gauteng case study.Innovation: Journal of appropriate librarianship and information work in Southern Africa,2013(46), pp.192-206. Kanellou, A. and Spathis, C., 2013. Accounting benefits and satisfaction in an ERP environment. International Journal of Accounting Information Systems, 14(3), pp.209-234. Karunarathna, A.G.P., 2015.Payroll Management System(Doctoral dissertation). Koupaei, M. and Movahedi, M., 2014. An investigation on the effects of business intelligence and enterprise resources planning on TQM.Uncertain Supply Chain Management,2(3), pp.191-198. Lasisi, M.O., Owens, J.D. and Udagedara, S., 2017. Key benefits of enterprise resource planning adoption within small family businesses: a conceptual framework. Laudon, K.C. and Laudon, J.P., 2016.Management information system. Pearson Education India. Leon, A., 2014.Enterprise resource planning. McGraw-Hill Education. Madapusi, A. and D'Souza, D., 2012. The influence of ERP system implementation on the operational performance of an organization.International Journal of Information Management,32(1), pp.24-34. Mudiraj, A.R., 2013. Erp: An Effective Resource Utilization Tool For Organization. International Journal Of Management Behavioural Sciences (IJMBS). Rosemann, M. and vom Brocke, J., 2015. The six core elements of business process management. InHandbook on business process management 1(pp. 105-122). Springer Berlin Heidelberg. Tirachini, A., 2013. Bus dwell time: the effect of different fare collection systems, bus floor level and age of passengers.Transportmetrica A: Transport Science,9(1), pp.28-49. White, P., 2016.Public transport: its planning, management and operation. Taylor Francis. Zeng, H., Kazemian, P., Varghese, G. and McKeown, N., 2012, December. Automatic test packet generation. In Proceedings of the 8th international conference on Emerging networking experiments and technologies (pp. 241-252). ACM.

Government Intervention Of The Internet Essays -

Government Intervention of the Internet Computer Science Government Intervention of the Internet During the past decade, our society has become based solely on the ability to move large amounts of information across large distances quickly. Computerization has influenced everyone's life. The natural evolution of computers and this need for ultra-fast communications has caused a global network of interconnected computers to develop. This global net allows a person to send E-mail across the world in mere fractions of a second, and enables even the common person to access information world-wide. With advances such as software that allows users with a sound card to use the Internet as a carrier for long distance voice calls and video conferencing, this network is key to the future of the knowledge society. At present, this net is the epitome of the first amendment: free speech. It is a place where people can speak their mind without being reprimanded for what they say, or how they choose to say it. The key to the world-wide success of the Internet is its protection of free speech, not only in America, but in other countries where free speech is not protected by a constitution. To be found on the Internet is a huge collection of obscene graphics, Anarchists' cookbooks and countless other things that offend some people. With over 30 million Internet users in the U.S. alone (only 3 million of which surf the net from home), everything is bound to offend someone. The newest wave of laws floating through law making bodies around the world threatens to stifle this area of spontaneity. Recently, Congress has been considering passing laws that will make it a crime punishable by jail to send "vulgar" language over the net, and to export encryption software. No matter how small, any attempt at government intervention in the Internet will stifle the greatest communication innovation of this century. The government wants to maintain control over this new form of communication, and they are trying to use the protection of children as a smoke screen to pass laws that will allow them to regulate and censor the Internet, while banning techniques that could eliminate the need for regulation. Censorship of the Internet threatens to destroy its freelance atmosphere, while wide spread encryption could help prevent the need for government intervention. The current body of laws existing today in America does not apply well to the Internet. Is the Internet like a bookstore, where servers cannot be expected to review every title? Is it like a phone company who must ignore what it carries because of privacy? Is it like a broadcasting medium, where the government monitors what is broadcast? The trouble is that the Internet can be all or none of these things depending on how it's used. The Internet cannot be viewed as one type of transfer medium under current broadcast definitions. The Internet differs from broadcasting media in that one cannot just happen upon a vulgar site without first entering a complicated address, or following a link from another source. "The Internet is much more like going into a book store and choosing to look at adult magazines." (Miller 75). Jim Exon, a democratic senator from Nebraska, wants to pass a decency bill regulating the Internet. If the bill passes, certain commercial servers that post pictures of unclad beings, like those run by Penthouse or Playboy, would of course be shut down immediately or risk prosecution. The same goes for any amateur web site that features nudity, sex talk, or rough language. Posting any dirty words in a Usenet discussion group, which occurs routinely, could make one liable for a $50,000 fine and six months in jail. Even worse, if a magazine that commonly runs some of those nasty words in its pages, The New Yorker for instance, decided to post its contents on-line, its leaders would be held responsible for a $100,000 fine and two years in jail. Why does it suddenly become illegal to post something that has been legal for years in print? Exon's bill apparently would also "criminalize private mail," ... "I can call my brother on the phone and say anything--but if I say it on the Internet, it's illegal" (Levy 53). Congress, in their pursuit of regulations, seems to have overlooked the fact that the majority of the adult material on the Internet comes from overseas.

ACT Score Percentiles and Ranks (High-Precision 2016)

ACT Score Percentiles and Ranks (High-Precision 2016) SAT / ACT Prep Online Guides and Tips Do you want to know your exact ACT score up to six digits of precision? Every digit can help when you want to know your exact performance. I've used real ACT data, newly released in 2016, to calculate these ultra-high-precision percentiles. What Are Percentiles for the ACT? Revisiting the Question If you'd like to review what ACT percentiles are, check outthis excellent articlethat clearly explains them.Put simply, your ACT percentile ranking lets you know how well you didcompared to other test takers. If you got a 55 percentile(sometimes spelled %ile), that means you scored better than 55% of students who tookthe ACT. Unlike test scores, your percentile is not a score out of 100. While test scores usually indicate the fraction of questions you answered correctly (for example, if you got a 90% on atest, you got 90% of questions right), a percentile shows the fraction of other test takers you beat. What Are theACT Percentile Ranges? Most charts, including ones developed directly by the ACT, only havetwo digits of precision when they give percentiles.This means that scores of 35 and 36 both map to 99th percentile, and, while a 34 maps to 98th percentile, you can't be sure whether that means 98.9 or more like 97.5. For many purposes, two digits just doesn't give you enough precision. For example, if you score a 36 on the ACT, that means you're the top test taker out of 300 students while scoring a 35 means you're the best in a group of 100 students. That's a significant difference; however, both these scores map to the 99th percentile. This means that, if you're scoring close to the top of the ACT range, having access to high precision percentiles is very helpful. Higher precision can also help students receiving less than near-perfect ACT scores. For instance, if you're trying to get into a competitive college, every percent matters, the same way a fraction of a second can determine who wins a race at sporting competitions. As an example, sayyou learn that you improved from the 60th percentile to the 61st percentile for the ACT. This doesn't tell you everything you'd like to know. Your improvementcould be a tinyjump from 60.4 to 60.5, or it could be a much more significantimprovementfrom 59.5 to 61.4. Put another way, having higher precision helps you understand your progress and achievements more. And now, here is the table, based ondata released in2016: ACT Scores and High Precision 6-Digit Percentiles ACT Composite Score Percentile 36 99.9585 35 99.6962 34 99.0642 33 98.0761 32 96.7558 31 95.1067 30 93.0592 29 90.6171 28 87.7440 27 84.3200 26 80.3561 25 75.8399 24 70.7371 23 65.1384 22 59.1688 21 52.8696 20 46.3758 19 39.8415 18 33.2960 17 26.8432 16 20.6258 15 14.7890 14 9.5555 13 5.2653 12 2.3433 0.8449 10 0.2846 9 0.1084 8 0.0451 7 0.0180 6 0.0068 5 0.0025 4 0.0007 3 0.0003 2 0.0001 1 0.0000 Methodology: How did we come up withthese percentiles? To calculate them, we usedofficial data released by the ACTthat givesthe exact number of students who earned certain scores. Using that information, we summed the exact number of students to get the percentile. Within a single score group (e.g. studentsscoring exactly a 34), we presume exactly half are above. Did you know that raisingyour ACTscore by 4points can dramatically increaseyour chances of getting into your topschool?We've written a guide onthe top 5 strategies you need tobe using to have a shot at boostingyour score. Download it for free now: Do Percentiles Change From Year to Year? Within the last three years of the ACT, from roughly January 2013 to January 2016 inclusive,the percentiles have not changed much at all. Therefore, this data can be used for 2013, 2014, 2015, and 2016 scores. However, you shouldn't use scores much earlier than this (for example, scores from 2006) because long-term drift does affect the ACT. What’s Next? Want to start prepping for the ACT but aren't sure where to start? Check out these 5 tips on preparing for the ACT. Is there a particular ACT section that's giving you more trouble than the rest? We can help! Check out our section-specific guides to ACT Math, Reading, English, and Science. Aiming for a top score? Read this guide, written by a perfect-scorer, to learn how to get a perfect 36 on the ACT.

Glyconutrients Essay Example | Topics and Well Written Essays - 2500 words

Glyconutrients - Essay Example N-acetylneuraminic acid Breast milk Important for brain development and learning lowers the LDL and inhibits strains of influenza A and B, bacteria and other pathogens Glyconutrients Food sources Main feature Effects of individuals well being as claimed by drug companies Xylose Grains- wheat, rye and barley Carrot, beet, cauliflower, broccoli, kale, lettuce, parsley, rhubarb, Brussels sprouts, red cabbage and asparagus Used as a substitute for sucrose and corn sweeteners Antibacterial, antifungal and prevent cancer Galactose Dairy products, legumes, algae, many fruits and vegetables Found in combination with glucose to form a disaccharide called lactose Inhibit tumour growth, enhances healing of wounds , decrease inflammation and triggers long-term memory formation Glucose Milk, mushrooms, various fruits and vegetables and grains Ubiquitous saccharide Memory enhancement, proper calcium absorption Table 2. Concentration of glycoprotein on different tissues. The graph shows the specific activity of radio labelled glycoprotein administered to rats at 1 and 8 hrs expressed as d.p.m/gm wet weight of tissue. As noted , "only the liver and intestines decrease whereas all the other organs show a 2- to 6-fold increase in specific activity" (Alton et al 1997 Figure 7). Table 3. "Peripheral neutrophil counts and other therapy parameters during discontinuation and resumption of fucose therapy. Peripheral neutrophil counts, fucose doses, serum fucose levels, body temperature, and C reactive protein (CRP) were recorded for each time point as indicated." (Luhn et al. 2001, Figure 1) LIST OF FIGURES Figure 1. Functions of the Glycoprotein (Nature 1995 cited in GoGlyco 2005) Figure 2. Illustration of...2001, Figure 1) As evidenced by the increasing literature, one of the "hottest" new fields of medical and nutritional break through is glycobiology. Glyconutrients are monosaccharides or carbohydrates that are attached to proteins or lipids and are collectively called glycocongugates. These glycocongugates, found in surface of cells play an important role in biological activities and any imbalance of these glyconutrients would then result to disease. Controlled clinical studies in humans and animals utilizing state-of-the-art analytical and diagnostic are presented in this report showing that glyconutrients 1) play important roles in both normal physiology and disease, 2) can be effectively assimilated when provided as dietary supplements, 3) have biological activities that are beneficial or potentially therapeutic for certain diseases and 4) are safe when provided in the diet. However, the claim of drug companies that glyconutrients "heals" diseases is still vague; more research still needs to be conducted. Glycobiology, dubbed by Science Magazine (2001) as the Cinderella, is now the new wave moving through the walls of modern medicine and science.

Market Analysis- Opening a Tapas Restaurant in Pearland Texas Research Proposal - 1

Market Analysis- Opening a Tapas Restaurant in Pearland Texas - Research Proposal Example â€Å"Pearland is on its way to becoming the next major employment center in the Houston region† (Living in Pearland par. 1). Thus, it transpires that the city offers a highly conducive environment for launching a new restaurant, which can operate well in this region due to several factors. The population growth in this town shows a high market potential of Tapas Restaurant. Pearland is near to Hobby Airport and therefore the restaurant can cater to tourists and business people who travel to this area. Pearland Park and restaurant is one of the main attractions of Pearland city. Besides, Pearland Art League can be another potential source of market for the restaurant as it invites several people round the year for many functions. These are the market potential in Pearland. The restaurant has competitors there such as Pear Tree, Santa Barbara Italian Restaurant and Busy Bee Cafà © etc. The potential target customer groups for Tapas Restaurant include the employees and visitors of Texas Medical Center, Johnson Space Center’s workers, visitors to Pearland Park and Hobby Airport etc. Besides, there are several well established families living in the area. Since there are no outlets of Tapas Restaurant in this region, Pearland City is a potential market for opening such a restaurant. This restaurant’s target customers are youth and upper middle class people. Target market identification involves the process of determining the group of potential clients from the inhabitants of a community, which may comprise several sections. Once this is done, the firm concerned has to make sure that they are in position of gratifying the desires and requirements of each section. Marketing aims, which add to the achievement of the general industry objectives should be recognized for all target markets. The objectives must be in quantitative language, should indicate the target market and must also point out the period within which the goals must be

Input Stage Internal Factor Evaluation Matrix Marketing Essay

Input Stage Internal Factor Evaluation Matrix Marketing Essay Key Strategic Factors Weights Ratings Weighted Scores Strengths Brand  Image 0.08 4 0.32 Growing  Sales 0.03 3 0.24 Market  Share 0.05 3 0.15 Distribution Channel 0.08 4 0.32 Product  Quality 0.07 3 0.21 Capacity 0.08 4 0.32 Innovation 0.04 3 0.12 Customer  Oriented 0.02 3 0.06 Qualified Work force 0.01 3 0.03 RD 0.05 4 0.20 Business without Interest 0.02 3 0.06 Exporting 0.06 4 0.09 Weaknesses Local  Company 0.05 1 0.05 Centralized Decisions 0.09 2 0.18 No Sales on Credit 0.06 2 0.12 High  Price 0.05 2 0.10 Uncertain  Economic Political Conditions 0.03 1 0.03 Market  Demand 0.05 2 0.1 Striker  Terms And Conditions 0.03 1 0.03 Promotion 0.05 2 0.1 Total 1 2.83 COMPETITIVE PROFILE MATRIX  (CPM) Critical Success Factors Weight Rating Score Rating Score Rating Score Research   Development 0.08 3 0.24 3 0.24 4 0.32 Advertisement 0.09 3 0.24 4 0.36 3 0.27 Financial  Position 0.09 3 0.27 3 0.27 3 0.27 Market  Share 0.07 2 0.14 4 0.28 3 0.21 Product  Quality 0.08 3 0.24 3 0.24 3 0.24 Price  Competitiveness 0.11 3 0.33 3 0.24 2 0.22 Management 0.10 3 0.30 4 0.40 3 0.30 Global  Expansion 0.08 3 0.24 4 0.32 3 0.24 Customer service 0.06 3 0.18 3 0.18 2 0.12 Network 0.09 3 0.27 4 0.36 3 0.27 Production  Capacity 0.07 2 0.14 3 0.21 4 0.28 Alliances 0.08 3 0.24 4 0.32 3 0.24 Total 1.0 2.76 3.51 2.98 EFE MATRIX AGRICULTURAL INDUSTRY OF PAKISTAN KEY EXTERNAL FACTORS WEIGHT RATING WEIGHTED OPPORTUNITIES tax exemption 0.07 2 0.14 energy incentives 0.08 2 0.16 water flow system 0.04 1 0.04 agricultural loans 0.06 3 0.18 surplus production of wheat 0.05 3 0.15 surplus production of rice 0.06 2 0.12 availability of natural resources 0.07 1 0.07 labour incentives 0.09 1 0.09 economies of scale 0.01 1 0.01 high demand of necessities 0.04 1 0.04 THREATS The conversion of arable land into non-agricultural uses 0.10 4 0.40 Water logging and salinity 0.09 2 0.18 Land erosion scenarios are the most disastrous of the present day crisis. 0.08 1 0.08 Land is fixed 0.04 3 0.12 Increasing population 0.01 1 0.01 Political system 0.03 2 0.06 Proposed new tax system 0.03 3 0.09 feudalism 0.02 1 0.02 Instability of economy 0.01 2 0.02 Low literacy rate 0.02 2 0.04 TOTAL: 1.00 2.75 REASONS: The IFE MATRIX for AFL is given above. Note that the strength for the company is Research and Development, Pakistan based and having a highest production capacity so got 4 rating. The major weaknesses are Price competitiveness customer service and planning for the future state of the AFL. The total weighted score of2. 76 indicate this large milk Production Company is above average in its overall internal strength. But its very close to average limit as well. So it really needs to improve its weaknesses and build its strength MATCHNG STAGE OF ENGRO FOODS LIMITED SWOT MATRIX STRENGTHS WEAKNESSES OF EFL STRENGTHS: Olpers is a  brand of  EFL. This means that consumers can relate their former image of EFL to Olpers.Engro is a well established brand name in Fertilizer, IT  and infrastructure business. The  brand is well known so customers will automatically have a  brand association with Olpers and see it as a premium quality product. ENGRO  is world renowned so it can easily attract foreign investors in backing it against other competitors such as Nestle. EFL can easily afford research and development costs for Olpers have in order to introduce new products. It can also distribute the brand through better channels because of its long term relationship with distributors in the agriculture sector. Engro has  been interacting with the farmers for fertilizers and has gained quite a good reputation over the years. It has led to a strong bond and long term relationship with the farmers who are willing to supply milk to the company.This is an added advantage and strength for the company because it will never  be short of milk production. The farmers also wont have to look elsewhere to sell their milk. EFL  only, has the third-generation  UHT  milk plant in the country. EFL  plant is the only plant in Pakistan that uses  Bactofuge technology to virtually eliminate  bacteria and ensure premium quality and hygiene. Other strengths of EFL are: Worldwide fame of  Engro. Efficient milk collection system. keeping high quality standards. Integrated distribution and warehousing facilities. Successful related diversification. Generic  brand name of  Olpers Large market share of  Engro innovative and chemicals. Having  Good reputation in the market  by strong  brand name i.e. Engro Industrial strengths for EFL are: Worldwide fame of  Engro. Efficient milk collection system. Keeping high quality standards. Integrated distribution and ware housing facilities. Generic  brand name of  Olpers large market share of  Engro innovative and chemicals. Having  Good reputation in the market by strong brand name i.e. Engro Strong  RD WEAKNESSES: Olwell ad which is  based on  Western life style,  EFL  brand management showed a man who put off his clothes  remain just in his undergarments, or half nude lady in a cat walk or men admiring the figures of a lady in mix  gender health club. In this ad they are creating associations with the brand through the stripes, which is a highlight of Olwell packaging. Half naked people have been shown with tattoos of the same stripes in order to show that they are loyal consumers of Olwell.  Also, the talent, situations and locations connects well with the ad to give Olwell a premium positioning. The brilliant marketing people at EFL failed to analyze is that the market they are targeted the ad on, is Pakistan, where practicing Muslims reside, who have strong religious beliefs. When making the ad, the brand managers were focused on, making an ad that should give the brand the most premium look and feel amongst the target consumers but on the other hand they were least bothered about the ethics, religious beliefs and cultural values. The company has not owned the color red like Nestle has a green  Milkpak;  Haleeb  has a  blue carton etc. This may create problems because when a consumer enters a grocery shop, then he/she might have problems in recalling the brand because there is no color association attached to Olpers .The company may need to find a suitable color in which to focus its upcoming marketing strategies. EFL  is not having its own dairy farms; it largely collects loose milk from farmers   gwalas through its 40  milk collection centers, which sometimes is of low quality and impure because they add vegetable oil to milk to get higher prices. EFL  is dependent upon  Tetra  Pak for the packaging of its entire dairy products. Tetra  Pak is the only option available to Olpers for packaging because it is having monopoly in the packaging sector in Pakistan. Due to this reason, TetraPak can charge them higher and it could increase the production costs. EFLs  34  out of  40 milk-collection centers are located in  Punjab, where as its only milk processing facility is situated near Sukkur(Sindh). It increases the milk collection  distribution costs; and also increases the chances of milk getting spoiled because of increased traveling time. It has  been more than a year now, when  EFL  launched its first dairy product,  Olpers  Milk on March  20,  2006. But  EFL ¶s  brand portfolio still consists of  just  3  products i.e. Olpers  Milk, Olwell  Milk and  Olpers  Cream. Whereas its competitors like Nestle and  Haleeb Foods have a much diversified line of dairy products. Industrial strengths of EFL are: Unable to compete in price sensitive segment of  UHT  milk market. Under  -utilization of the capacity. Unable to fulfill the demand of local powder milk market. Not yet ISO  certified. THREATS Our agricultural land is facing many threats and some of the major threats are: The conversion of arable land into non-agricultural uses Water logging and salinity Land erosion scenarios are the most disastrous of the present day crisis. The total land area of Pakistan is nearly 197 million acres, while the population growth rate is increasing annually. As our total land area is fixed, which cannot be increased, therefore, with rapidly expanding population pressure on it, it is also increasing quickly. As a result, our current and potential agricultural land is reducing and shrinking tremendously. It has been estimated that throughout the country, everyday approximately 500 acres (1 acre = 4,840 square yards) of farmland is taken out of agriculture by the expansion of settlements, roads, factories and many other non-agricultural activities. It is also predicted that if this trend continues then after every decade approximately a million acre or more of crop land would be taken out of agriculture in our country. Arable land is a basic and major resource for the production of human food. But it seems that the expansion of human population and human activities are reducing the availability of land, suitable for food production at an alarming rate. Expanding population demands more food on one side and devours agricultural land on the other side, which is a matter of great concern for everyone. Out of total land area, 80 million hectares, 21 million hectares is cultivable. Of the total cropped areas 16.2 million hectares (77%) is irrigated and 6.01 million hectares is rain-fed. The annual rainfall in Pakistan varies from less than 100 mm in Sindh to more than 750 mm in the foothills and northern mountains. About 60% of this rainfall occurs during monsoon. In spite of a number of drainage and salinity, menace control schemes being undertaken, the salinity and water logging problems positively persist and each year 40,000 hectares of irrigated land is lost to water logging and salinity. On the one hand, the nation needs more food to fulfill the demands of its increasing population while on the other hand, each year the cultivable commanded area (CCA) is decreasing due to this twin menace. Pakistan is quite outstanding country in the world with regard to its well-knit irrigation system which covers from upper parts of the country, down to the mouth of Indus in the south. Irrigated areas (nearly 16.0 million hectares) are generally limited to the Indus plain and river Indus and its tributaries are the main source of irrigation water of this 12.09 million hectares are canal irrigated 3.35 million hectares by tube wells and another 0.6 million hectares by other sources. Of the total area under irrigated agriculture, about 9.6 million hectares is arid, 3.8 million semi-arid and the remaining area is characterized by sub-humid. No doubt, irrigation system has increased agricultural production but on the other hand has created threats of salinity and water logging. The political system of Pakistan is not stable and the corruption in Pakistan also affects the agriculture sector. Government legal obligations have always been a threat for the running of agriculture industry. Inputs rates are increasing day by day, that means less and expensive seeds, pesticides and fertilizers. The trend of feudalism has been in our country for a long time, creating a lot of mismanagement in the federal and provincial level for the running of economy. Because of this the firms in the agricultural industry of Pakistan has been greatly affected. OPPORTUNITIES There is an opportunity for the economic growth to benefit more people only if the country rises: Enhancing Agricultural productivity Improves its system of general education to help millions of small farmers, those are decided to leave the agricultural industries because of poor productivity. Encourages labour incentives in agricultural industry. Improve economic condition in Pakistan by promoting the farmers and maintaining the system for improving agricultural methods. Clean energy and Climate Legislation Will Help: Pakistani Farmers need energy to grow crops and raise livestock, and to transport products to consumers. Farmers have been hurt by recent spikes in diesel and natural gas prices, and by jumps in the costs of inputs like fertilizer. As a result, there are serious concerns across the agricultural sector about the impacts of clean energy and climate legislation on production costs. There are more rooms for chemical industry (for more pesticides and fertilizer). There are three key factors affecting energy prices that will help farmers handle a small increase in both the short and the long term. First, farmers that take advantage of energy and climate bill incentives can quickly see big cost savings from even small improvements in energy efficiency. Farmers can take advantage of the legislations renewable energy incentives to reduce dependence on fossil fuel sand their volatile prices. The legislation will help stop speculation in energy markets, which will help stabilize fossil fuel prices. Increased Energy Efficiency Will Save Farmers Money, Energy and climate legislation will help farmers increase their energy efficiency, reducing their dependence on foreign oil and other fossil fuels. Technology has been advancing rapidly and use of new technology changes such as more efficient farm equipment and farming practice changes such as no-till agriculture. The Pakistan agricultural community is well positioned to benefit from passage of clean climate legislation. Farmers can protect themselves from cost increases through improved on-farm energy management and efficiency and develop new revenue streams through expanded markets for renewable energy. This will help our farmers continue to provide the food we all depend on. SWOT MATRIX FOR ENGRO FOODS. Strengths Weaknesses Worldwide fame of Engro. Unable to compete in price sensitive segment of UHT milk market. Efficient milk collection system. Under-utilization of the capacity. Keeping high quality standards. Unable to fulfill the demand of local powder milk market. Integrated distribution and warehousing facilities. Not yet ISO certified Generic brand name of Olpers Large market share of Engro innovative and chemicals. Having Good reputation in the marketby strongbrand name i.e. Engro Strong RD Opportunities SO Strategies WO Strategies Improving Economy Increase production of quality milk to cater the unsatisfied demand(S2,O2,O8) Population growth rate. As per the increase demand of the milk they should fulfill the demand as EFL have the ability to expand.(W3,O8). High urbanization rate. They should go in the product line of powdered milk. (S8,O2,O5) High literacy rate. They should make strong distribution system to cater to avail the full benefit of the growing market.(W3,O2 ) Flexible government policies They should increase their exports. for food industry. Have significant growth opportunities . May merge with other global businesses to eliminate competitors. They should cater the wide range of unsatisfied demandby improving their distribution networks(S4,O8)) Having Capable of expanding into other markets of the world They should adopt affective marketing strategies for the promotion of their product.(W2,O1) Threats ST Strategies WT Strategies High inflation rate. Invest more on the dairy product line as there is still a large chunk of the market which require modernization ( S6,T5) Low purchasing power. The co-ordination between different departments of EFL should be improved it will lessen the bureaucratic cost and increase the efficiency of the company. Decrease in GDP growth rate .Introduce new technology for assurance and better productivity (S4,T7) Increasing interest rates Decreasing investment Engro must get the ISO certification as to beat their competitors( W4,T8). Recessionary period in business cycle Competition with Nestle Competition with Nestle, Engro Foods and the new entrants Engro foods is currently facing increase in SalesTax SPACE MATRIX FOR ENGRO FOODS LIMITED SPACE matrix is a management tool used to analyze a company. It is used to determine what type of a strategy a company should undertake. Strategic Position Action Evaluation matrix or short a SPACE matrix is a strategic management tool that focuses on strategy formulation especially as related to the competitive position of an organization. SPACE matrix can be used as a basis for other analyses, such as the SWOT analysis, BCG matrix model, industry analysis, or assessing strategic alternatives (IE matrix). The SPACE matrix calculates the importance of each of these dimensions and places them on a Cartesian graph with X and Y coordinates. The following are a few model technical assumptions: By definition, the CA and IS values in the SPACE matrix are plotted on the X axis. -CA values can range from -1to -6. IS values can take +1to +6? -The FS and ES dimensions of the model are plotted on the Y axis. ES values can be between -1 and -6. FS values range from +1to +6 Conservative Aggressive FS 6 5 suggested strategy type 4 (3, 2.75) 3 2 1 CS 1 2 3 4 5 6 -6 -5 -4 -3 -2 -1 IS -1 -2 -3 -4 -5 -6 -7 Defensive ES Competitive Result: This particular  SPACE matrix  tells us that our company should pursue an  aggressive strategy. Our company has a strong competitive position it the market with rapid growth. It needs to use its internal strengths to develop a market penetration and market development strategy. This can include product development, integration with other companies, acquisition of competitors, and so on. BCG FOR EFL Relative market share in industry High Medium Low 1.0 0.5 0.0 ENGRO FOODS stars ? cash cows dogsHigh 10 Industry Sales Growth Medium 0 Rate Low -10 INTERNAL EXTERNAL (IE) MATRIX FOR ENGRO FOODS LIMMITED: The  Internal-External (IE)  matrix  is another strategic management tool used to analyze working conditions and strategic position of a business. The Internal External Matrix  or short IE matrix  is based on an analysis of internal and external business factors which are combined into one suggestive model. The  IE matrix  is a continuation of the  EFE matrix and  IFE matrix models. Strong =3.00 to 3.99 Average=2.00 to 2.99 Weak =1.00 to 1.99 Grow I And II Build III Hold IV ENGRO FOODS And V Maintain VI Harvest VII And VIII Harvest IX High=3.0 to 3.99 Medium = 2.0 to 2.99 Low= 1.0 to 1.99 1. Score from the  EFE matrix  =2.75-  this score is plotted on the y-  axis 2. Score from the IFE  matrix  =2.83-  plotted on the x-axis As blue lines indicate RESULT: This  IE matrix for  Engro  Foods tells us that our company should  hold and maintain  its position. The company should pursue strategies focused on increasing market penetration and product development. GRAND STRATEGY MATRIX FOR EFL: REPAID MARKET GROWTH RATE Quadrant I I Quadrant I ENGRO FOODS Weak competitive strong competitive Position Position Quadrant III Quadrant IV Slow market growth rate RESULTS: The grand strategic  Matrix for  EFL  is show that it lies in the first quadrant which recommend that for EFL  continued concentration on the current Market(market penetration and market development)and products(product development)is an appropriate strategy. DECISION STAGE QUANTITATIVE STRATEGIC PLANNING MATRIX OR A QSPM The Quantitative Strategic Planning Matrix or a QSPM approach attempts to objectively select the best strategy using input from other management techniques and some easy computation. In other words, the QSPM method uses inputs from stage1 analyses, matches them with results from stage2 analyses, and then decides objectively among alternative strategies. Stage 1 strategic management tools The first step in the overall strategic management analysis is used to identify key strategic factor. this can be done using, for example, the EFE matrix and IFE matrix. Stage 2 strategic management tools After we identify and analyze key strategic factors as inputs for QSPM, we can formulate the type of the strategy we would like to pursue.this can be done using the stage2 strategic management tools, for example the SWOT analysis(or TOWS ),SPACE matrix analysis, BCG matrix model, or the IE matrix model Stage 3 strategic management tools The stage 1 strategic management methods provided us with key strategic factors. Based on their analysis, we formulated possible strategies in stage2. Now, the task is to compare in QSPM alternative strategies and decide which one is the most suitable for our goals. The stage 2 strategic tools provide the needed information for setting up the Quantitative Strategic Planning Matrix QSPM. The QSPM method allows us to evaluate alternative strategies objectively. Conceptually, the QSPM in stage 3 determines the relative attractiveness of various strategies based on the extent to which key external and internal critical success factors are capitalized upon or improved.The relative attractiveness of each strategy is computed by determining the cumulative impact of each external and internal critical success factor QSPM of Engro Foods Based on strategies in the (IFE, EFE) and (BCG, SPACE, IE), company executives determined that Engro foods needs to pursue an aggressive strategy aimed at development of new products and further penetration of the market. They also identified that this strategy can be executed in two ways. One strategy is acquiring a competing company. The other Strategy is to expand internally. (Attractiveness Score: 1 = not acceptable; 2 = possibly acceptable; 3 =probably acceptable; 4 = most acceptable; 0 = not relevant Doing some easy calculations in the Quantitative Strategic Planning Matrix QSPM, we came to a conclusion that Expansion internally is a better option. This is given by the Sum Total Attractiveness Score figure. The expansion strategy yields higher score than the acquiring of competing company.The acquisition strategy has a score of 2. 75 in the QSPM shown above whereas the internal expansion strategy has a smaller score of 2. 78